THE CU DIFFERENCE
We know that credit unions are awesome. Our members know that credit unions are awesome. But how do we make sure that everyone knows the difference credit unions make? A big part of achieving this is through awareness opportunities and being the masters of telling the credit union story!
The Illinois Credit Union League wants to be your champion for elevating awareness by providing you with the information, resources and opportunities you need to showcase the credit union difference in your community. Here you will find everything you need to keep credit unions top of mind and ways to get involved in raising awareness for the movement we love!
#ILoveMyCreditUnion is a grassroots initiative designed to raise awareness about the incredible things credit unions do. This initiative was launched on July 30, 2021 and aimed to inspire high energy conversation about why people love their credit union across all social media platforms. On that one single day, more than 22 million people were reached! Driven by the cooperative spirit, more than 700 organizations across 48 states and nine countries participated. These included credit unions, leagues, associations, and industry partners!
Click below to access our resource hub, and check out the impact we made!
SAVE THE DATE! JULY 29, 2022
Get ready to tell the world why we love credit unions under the common hashtag #ILOVEMYCREDITUNION
CELEBRATING CREDIT UNIONS
With a movement as special as ours, we need to celebrate it! The credit union movement has identified specific times of the year where we collaborate nationally and globally to highlight things we excel at, such as National Credit Union Youth Month and International Credit Union Day.
Click below to learn more about these celebrations and access the tools you need to make a memorable and valuable impact!
TELLING THE CU STORY
Telling the credit union story is so important. When you share the great work we do, you are not only advocating for your specific credit union, but for the movement as a whole. It shows our communities the value in choosing credit unions and our lawmakers the impact we make on a daily basis.
All credit union members have a story to tell. But don’t take our word for it. Check out the Better for Illinois website to see for yourself! While you’re there, consider sharing your own story. Then, take it a step further and begin collecting member stories to showcase the great things you are doing in your community!
Need some additional inspiration? Check out the Advancing Communities website to see what is being said nationally.
YOUR MONEY FURTHER
Opening America’s eyes to credit unions! The Illinois Credit Union System is a proud partner of the “Open Your Eyes” campaign, which was created to raise community awareness for credit unions and show future members all the benefits that come from choosing credit unions.
Check out the incredible impact this campaign has made and learn about how you can become a contributor by clicking below.
CU Social Good is a social platform for the great things that credit unions do. Here you will find “good news” stories of credit unions and credit union people taking action in their communities. It also offers a marketplace of ideas and resources for you to gain inspiration from.
Take a moment, make a free credit union profile and start sharing all the ways your credit union makes a difference by clicking below!